I learned about Likeable Media (a social media marketing company) when I read and reviewed “Likeable Social Media” for class. Dave Kerpen, the author of the book, is also the co-founder (with his wife Caroline) of the company. Likeable Media is a social media and word-of-mouth marketing firm with triple digit profits for four straight years. Likeable Media was named in a list of fastest growing private companies in the United States. The company employs about sixty people and in 2013, Likeable Media was named one of the best places to work in New York City.

Their mission is to use the tools in social media and word-of-mouth to create more likeable organizations. The company’s strategy is to listen to consumers to determine where a brand stands and how to make it better. They have tried and true techniques that help engage a client’s audience and use advertising to build that audience up. They monitor consumers through social media to control potential crisis before it happens and use data driven analysis to improve presence in the digital world.

They’ve received several awards for their work over the last few years. They were named one of Facebook's top 90 preferred developer consultants, and Likeable Media is also the only company to win three awards from the Word of Mouth Marketing Association. Their work has been featured on CNBC's "On the Money," ABC World News Tonight, the CBS Early Show, BBC World News, and the New York Times.

 --Scott Ingle