By: Kyle Woods
Until now, I have never really thought about how quickly Microsoft, Nintendo and Sony were with using their consoles and various devices to market nearly anything. This is more so applicable to Micorosft and Sony with XBOX Live and the PlayStation Network, as these are generally run with ads, applications and of course video games. I don't think many companies are considering such a large and growing market that each network currently has. Using XBOX Live as an example, Microsoft provides space within the console's dashboard for ads, games, apps, among other things. Most consoles work of the same general idea as well.
One of the largest factors in Internet Marketing is finding the right community to market to. Within gaming, you'll find a seemingly endless amount of communities in relation to nearly anything that the game or console encompasses... and have you ever met a gamer? They can be quite passionate about their interests, as well as extremely adversarial. This kind of thing could be vastly helpful with marketing a specific product or service. Gaming consoles... I can see them becoming almost just as common as it is to have a computer. I would get started on marketing on gaming platforms very, very soon. There isn't much more time until they become cluttered with marketing like the web has!
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